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INTERCULTURAL BUSINESS COMMUNICATION

Τιμή Bestseller: €34,69

Συγγραφέας: Robert Gibson

Εκδότης: Oxford University Press

Κατηγορία: IB - ACADEMIC - INTERNATIONAL SCHOOLS

ISBN: 9780194421805

Ημερομηνία έκδοσης: 24/04/2002

Αγορά
24/04

Περιγραφή

"Why does communication between people from different cultures sometimes go wrong? Can we teach business people to anticipate and overcome these problems? In this book, Robert Gibson addresses these questions. He analyses the main features of intercultural communication and looks at ways of helping prepare business people to function and communicate effectively while working in new, unfamiliar cultures."

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