THE RATIONAL OPTIMIST PB B FORMAT

Τιμή Bestseller: €12,70

Συγγραφέας: Matt Ridley

Εκδότης: HARPER COLLINS

Κατηγορία: ΟΡΓΑΝΩΣΗ & ΔΙΟΙΚΗΣΗ, ΟΙΚΟΝΟΜΙΑ, ΜΑΡΚΕΤΙΝΓΚ

ISBN: 9780007267125

Ημερομηνία έκδοσης: 30/03/2011

Αγορά

30/03

Περιγραφή

"Shortlisted for the BBC Samuel Johnson Prize for Non-fiction 2011. Life is on the up. We are wealthier, healthier, happier, kinder, cleaner, more peaceful, more equal and longer-lived than any previous generation. Thanks to the unique human habits of exchange and specialisation, our species has found innovative solutions to every obstacle it has faced so far. In `The Rational Optimist', acclaimed science writer Matt Ridley comprehensively refutes the doom-mongers of our time, and reaches back into the past to give a rational explanation for why we can - and will - overcome the challenges of the future, such as climate change and the population boom. Bold and controversial, it is a brilliantly confident assertion that the 21st century will be the best for humankind yet."